How Contractors Can Receive The Price For The Value They Deliver
By Ted Garrison, Garrison Associates
Audio Interview with Steve Lishansky
Steve Lishansky is the Founder and President of Optimize International, the successor company to Success Dynamics that he founded as one of the first executive coaching firms in the United States. He is recognized as a leader in the fields of building high-value relationship skills, executive coaching and development, and improving organizational alignment and performance. If you want to get away from competing on price, you must increase the value you deliver to the client. Lishansky offers strategies to do just that. In today’s hypercompetitive marketplace, every contractor should listen to this interview. Click here for the audio interview.
Ted Garrison is the host of the Internet radio program, New Construction Strategies. He can be reached at Growing@TedGarrison.com or for more information visit www.ncs30.com.
Click here to see a list of Ted's other columns, along with columns from other writers.